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the vibe. It’s always good. Everyone is invariably cheerful. And even when they are very busy, the Missibaba girls always have (or make) time to welcome you and have a chat. Just one of the many reasons we love them!
What else we love about Missibaba is the quality and originality of what they produce. A leather bag by Missibaba is world-class. Now you’ve got to put this against a background of growing up in apartheid South Africa. I didn’t feel proud to be South African, and I didn’t feel proud of things which were made ly – if anything, anything felt basically second-rate. How things have changed!
It’s people like Chloe Townsend, who started Missibaba, who are putting South Africa on the design world map. After studying at the London College of Fashion, Chloe brought her talents back home to Cape Town and started up the Missibaba brand just over five years ago. And this is the kind of creative magic they produce:
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